We are asking the tough questions today of Ric Dragon and he has some very strong thoughts about what are the three most important things a Community Manager should be focused on!!
Is that truly the case? Can managing a community really be boiled down to three simple things??
Ric Dragon CEO and co-founder of DragonSearch, Ric Dragon is an exhibiting artist, jazz drummer, speaker, writer, and a search marketing strategist. Ric has extensive experience in graphic design, information architecture, web development and online marketing.
His new book, Social Marketology, recently released. His previous book, The DragonSearch Online Marketing Manual is now available.
And, Yes…. I totally cheated and just copied all the above info from DragonSearch’s website but it’s ok coz Ric said I could!! You should clicky on the links, tho and check it out, he has an amazing staff and they really know their stuff!!!
Those tough questions that we are going to be asking you and Ric, those are below and they are some dooozies!!
1. What is “desired outcome” for a Community Manager, just Goals and Objectives?
2. How can a Community Manager capture that information?
3. How do you determine “Brand Voice”?
4. What is a “Micro Audience”?
5. How do you start “Micro Audience” brainstorming?
We are looking forward to the conversation during Community Manager Hangout, on Friday at 2pm ET, with Ric both on Twitter with me and Google Hangout with Tim!!! I’m not entirely convinced that it really is that simple!!! Are you??