BlogCommunity Manager UNconference

The Boys are Back!! Ok, More Than Just “The Boys”

June 18, 2013 — by Brandie McCallum0


BlogCommunity Manager UNconference

The Boys are Back!! Ok, More Than Just “The Boys”

June 18, 2013 — by Brandie McCallum0


Ok, Couldn’t resist that opening coz I know y’all are now singing that song in your head Tim McDonald #cmgrUN Meet-Meme Trading Card Backand having it stuck there for the rest of the day!! We are excited to be headed back to Chicago this weekend with #cmgrUN UNconference!! For those of you that don’t know, Chicago was our very first #cmgrUN last year!! And it started off an amazing journey!!

This year we are happily showcasing the UNconference at Ennerspace Coworking!!  We are totally excited to not only be in a space this year but to be back in Chicago!! The year has been an amazing journey, we have expanded our team and are shifting our thinking from Community Managers to Community Management and every person’s role in building, growing and being a part of the Community!! With our shift in thinking we are pleased to have joining us, this years Chicago team of Discussion Leaders!!

Jure Klepic PhotoJure Klepic, has been a discussion leader at all the 2013 #cmgrUN and we are excited for the insights he will bring to Chicago!!

Jure brings his marketing insights and cultural-anthropological understandings of social media to audiences worldwide, teaching attendees how to generate profitable growth and increase competitive advantage in today’s digital world. He provides new perspectives on finding the concealed culture behind consumer behavior and understanding cultural codes in ways that can catapult an idea from innovation to icon.

Listed as one of the Top Ten Influencers in Social Media, clients appreciate his forthrightness and integrity in helping to crystallize their social media and marketing strategies, so they can realize the maximum impact possible from today’s online influence tools.

As partner at Lucule in New York, Jure now works with companies to shine a brighter light on brands worldwide.

Jure is contributor to Huffington Post, and his work has been published on National, and


Angela Maiers PhotoAngela Maiers, joined us at the first UNconference of 2013 in New York and we welcome her back for Chicago!!

Whether she is addressing an auditorium full of educators or sitting on the floor helping first graders find their way into the pages of a great book, Angela Maiers’ message is the same. Literacy changes lives. As a teacher educator, author and consultant, Angela has spent the past twenty-two years working diligently to help learners of all ages succeed by recognizing their power as readers, writers, and global communicators.

Angela earned a Bachelor of Science in Education and a minor in Biology from
the University of Iowa and completed her graduate and post graduate work at Drake University in Des Moines, Iowa. As owner and lead consultant at Maiers Educational Services, her passion for literacy and technology to discover creative ways to assist schools and organizations in meeting their learning and productivity goals. When she is not at home in Clive, Iowa, spending time with her husband and two teenage children, you will find her on blog

SamSam Fiorella, this will be Sam’s first #cmgrUN and we hope not the last!!

Sam Fiorella is the co-author of Influence Marketing: How To Create, Manage and Measure Brand Influencers in Social Media and a Partner at Sensei Marketing, a consulting and technology firm focused on aiding global companies grow their business value through improved customer experiences. 1600 successful digital projects over a 20+ year career working with international brands such as Morgan Stanley, AOL, Deutsche Bank and Hyatt Gaming Management have made him a highly sought after marketing strategist and speaker on all areas of social business.

Sam shares his knowledge, experience, and point of view as a Rutgers CMD MBA faculty member, contributor to Huffington Post, and on his weekly #bizforum Twitter debate, where he challenges professionals to rethink business strategy and norms. Elsewhere online, Sam is the editor and principal blogger on and is a frequent contributor to many other top marketing blogs.

2012-10-GLO-Chicago-Headshots-20eCROP-300x300 Jeannie Walters, our hometown discussion leader and her first #cmgrUN!!

Jeannie Walters is the founder of 360Connext, a Chicago-based consulting firm specializing in creating real customer experience in a virtual world. In her 15 year career, Walters has worked with a prestigious and diverse list of clients from Aero Products to Zurich Insurance. Her specialties include customer touchpoint discovery & mapping, call center coaching, online user experience, social media and employee engagement. Her web site and blog can be found at Her interests in social networking go back to 2001, when she served as Executive Director of ChicWIT, part of a 25,000+ member women’s online business network that was part of a worldwide community of more than 40,000 who all communicated daily online.
Walters is a member of Faith Popcorn’s Talent Bank, a group of experts tapped for trend-setting information and was selected by her peers at Vistage International as Member of the Year in 2007. She also served on former Illinois State Treasurer Judy Baar Topinka’s Advisory Board for Women’s Issues. Walters was awarded the Businesswoman of the Year in 2001 by the Business Ledger and as An Outstanding Woman of Achievement in 2002 by the Girl Scouts of America. Walters lives in Oak Park with her husband Mike and their two young sons. As such, her current hobbies include cheering on distracted t-ball players and building impressive Lego villages.

Our day will begin with a little introduction from our esteemed leader, Tim McDonald, followed by discussions from our leaders and then after a scrumptious lunch, we will head into our different sessions.  In true, UNconference style, the topics for discussion will be determined by the Community and voted on before we break for lunch! Curious? Well, go check out our list and suggest a topic that you want to discuss with the group! We will wrap up the day with some serious time spent networking!

Still not convinced?? Check out this video


There are still tickets available, we really do want to have you join us!! #cmgrUN Chicago

MyCmgr Team!! Hash’in it up as only we can!!


Brandie McCallum

Director of Community at Readz
Brandie is a connector, a communicator, and a social media strategist. As Community Manager for several different companies she’s has helped open the accessibility and personality of the brand. Beyond her role building and creating intriguing conversations, Brandie takes consulting engagement to turn your dreams into reality, to turn thoughts into connections and ultimately into action. You’ll never see or know how it happened, but Brandie gets things done and connects you to the right people. And that’s the magic.